Project Brief: Black and White Photo Collection for "Tuned by Thomas"
Client: "Tuned by Thomas" Race Mechanic
Project Overview:
This black-and-white photo collection was created as part of the branding for "Tuned by Thomas," a race mechanic company. Captured using a Canon Rebel with a 35-75mm lens, the series was designed to highlight the documentary style of photography, focusing on the details and gritty realism of the mechanic's work environment.
Project Overview:
This black-and-white photo collection was created as part of the branding for "Tuned by Thomas," a race mechanic company. Captured using a Canon Rebel with a 35-75mm lens, the series was designed to highlight the documentary style of photography, focusing on the details and gritty realism of the mechanic's work environment.
Design Objectives:
Documentary Style: The black-and-white format was chosen to emphasize the raw, authentic nature of the work done by "Tuned by Thomas." The monochromatic approach highlights textures, contrasts, and the environment, giving the photos a timeless and documentary feel.
Branding Integration: These images were part of a larger branding effort for the company, aligning with the company's identity of precision, craftsmanship, and dedication to the racing world.
Focus on Detail: Each photo was carefully composed to capture the tools, processes, and moments that define the mechanic's craft, bringing attention to the fine details that represent the quality and expertise of the company.
Key Deliverables:
Black and White Photo Collection
Documentary-Style Imagery for Branding
High-Quality Final Images Ready for Marketing and Promotion